| story in business | [et_pb_section fb_built=”1″ admin_label=”Header” _builder_version=”3.24″ z_index=”10″ overflow-x=”hidden” custom_padding=”|||||”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.7.7″ z_index=”10″ custom_padding=”22px|||||”][et_pb_column type=”1_2″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”Lato||||||||” text_font_size=”22px” text_line_height=”1.8em” header_font=”PT Serif|700|||||||” header_font_size=”80px” header_line_height=”1.2em” text_font_size_tablet=”” text_font_size_phone=”18px” text_font_size_last_edited=”on|phone” header_font_size_tablet=”60px” header_font_size_phone=”36px” header_font_size_last_edited=”on|phone”] story in business Make no mistake. Brand story is everything. How you talk about who you are and what what you care about matters. More than ever. Audiences want connection. Meaning, purpose, and acknowledgement. That comes through resonant conversations.[/et_pb_text][/et_pb_column][et_pb_column type=”1_2″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/sight-seeing-44.png” title_text=”andre-benz-248759″ _builder_version=”4.7.7″ background_image=”https://jaylyncarlyle.com/wp-content/uploads/2018/02/andre-benz-248759-1.jpg” transform_scale=”200%|200%” transform_scale_tablet=”100%|100%” transform_scale_phone=”” transform_scale_last_edited=”on|desktop” transform_translate_tablet=”” transform_translate_phone=”” transform_translate_last_edited=”on|desktop” transform_rotate_tablet=”” transform_rotate_phone=”” transform_rotate_last_edited=”on|desktop” transform_skew_tablet=”” transform_skew_phone=”” transform_skew_last_edited=”on|desktop” transform_origin=”10%|50%” transform_origin_tablet=”” transform_origin_phone=”” transform_origin_last_edited=”on|desktop” transform_styles_last_edited=”on|desktop” max_width_tablet=”400px” max_width_phone=”” max_width_last_edited=”on|desktop” custom_margin=”||-80px” custom_margin_tablet=”0px|0vw||” custom_margin_last_edited=”off|tablet” transform_styles_tablet=”” transform_styles_phone=””][/et_pb_image][et_pb_text _builder_version=”4.7.7″ text_font=”Lato||||||||” text_font_size=”18px” text_line_height=”1.8em” header_font=”||||||||” header_2_font=”||||||||” header_3_font=”Lato|900|||||||” header_3_font_size=”26px” header_3_line_height=”1.6em” background_color=”#ffffff” text_orientation=”justify” custom_margin=”|||-200px” custom_margin_tablet=”|||0px” custom_margin_phone=”-200px||” custom_margin_last_edited=”on|desktop” custom_padding=”50px|40px|50px|40px|true|true” custom_padding_tablet=”” custom_padding_phone=”30px|20px|30px|20px|true|true” custom_padding_last_edited=”on|desktop” text_font_size_tablet=”” text_font_size_phone=”15px” text_font_size_last_edited=”on|desktop” header_3_font_size_tablet=”20px” header_3_font_size_phone=”16px” header_3_font_size_last_edited=”on|desktop” custom_css_main_element=”position: relative;” box_shadow_style=”preset3″ text_text_align=”justify” locked=”off”] stuck IN STORY? You’re not alone. Developing an impactful voice and sharing meaningful, powerful stories takes real consideration. Especially given today’s content cycle speed. It’s no wonder trying to connect can feel daunting and frustrating sometimes. There’s just an impossible amount of considerations at every turn. The sales funnel journey, SEO, audience objectives and needs, personas, voices, angles, archetypes, styles, topics, story journeys, leading threads, campaign development, editorial calendars. A lot of moving pieces. And they all matter. …but in those masterful moments, when they finally do sync in such a way that feels like magic is the only explanation, that power shapes minds. [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row column_structure=”2_5,3_5″ _builder_version=”3.25″][et_pb_column type=”2_5″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/sight-seeing-45.png” title_text=”NEWryoji-iwata-IBaVuZsJJTo-unsplash copy” align=”right” _builder_version=”4.7.7″ background_image=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/NEWryoji-iwata-IBaVuZsJJTo-unsplash-copy.jpeg” transform_origin=”70%|50%” max_width_tablet=”400px” max_width_phone=”” max_width_last_edited=”on|desktop” custom_margin=”-440px||-32vw|-260px|false|” custom_margin_tablet=”-20vw||0vw|0px” custom_margin_phone=”||” custom_margin_last_edited=”on|phone” hover_enabled=”0″ sticky_enabled=”0″][/et_pb_image][/et_pb_column][et_pb_column type=”3_5″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][/et_pb_column][/et_pb_row][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” padding_top_bottom_link_2=”true” _builder_version=”4.7.7″ width=”100%” max_width=”none”][et_pb_column type=”1_2″ _builder_version=”3.25″ custom_padding=”185px||100px|10vw” custom_padding_tablet=”0px|10vw|0px|10vw||true” custom_padding_phone=”” custom_padding_last_edited=”on|desktop” custom_css_main_element=”z-index: 10;” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”PT Serif||||||||” text_text_color=”#2a2a2a” text_font_size=”28px” text_line_height=”1.8em” transform_translate=”130px|0px” transform_translate_linked=”off” locked=”off”]“Stories constitute the single most powerful weapon in a leader’s arsenal.” —Dr. Howard Gardner, Prof. Harvard Univ. [/et_pb_text][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/roberto-nickson-PP6pUjem7Ls-unsplash-scaled.jpg” title_text=”roberto-nickson-PP6pUjem7Ls-unsplash” show_bottom_space=”off” _builder_version=”4.7.7″ transform_scale_tablet=”” transform_scale_phone=”” transform_scale_last_edited=”on|desktop” transform_translate=”130px|0px” transform_translate_tablet=”0px|0px” transform_translate_phone=”” transform_translate_last_edited=”on|tablet” transform_translate_linked=”off” transform_rotate_tablet=”” transform_rotate_phone=”” transform_rotate_last_edited=”on|desktop” transform_skew_tablet=”” transform_skew_phone=”” transform_skew_last_edited=”on|desktop” transform_origin_tablet=”” transform_origin_phone=”” transform_origin_last_edited=”on|desktop” transform_styles_last_edited=”on|tablet” custom_margin=”|||||” custom_padding=”|||||” transform_styles_tablet=”” transform_styles_phone=”” border_width_all=”7px” border_color_all=”#ffffff” box_shadow_style=”preset3″ box_shadow_vertical=”15px” box_shadow_blur=”45px” box_shadow_spread=”-15px” box_shadow_color=”rgba(0,0,0,0.25)” locked=”off”][/et_pb_image][/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.7.7″ background_color=”#04094c” custom_padding=”140px|10vw|140px|120px” custom_padding_tablet=”60px|10vw|60px|10vw|true|true” custom_padding_phone=”” custom_padding_last_edited=”on|desktop” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”Lato||||||||” text_font_size=”18px” text_line_height=”1.8em” header_font=”||||||||” header_2_font=”PT Serif|700|||||||” header_2_font_size=”42px” header_2_line_height=”1.2em” background_layout=”dark” width=”100%” max_width=”400px” max_width_tablet=”100%” max_width_phone=”” max_width_last_edited=”on|desktop” custom_margin=”|||” header_2_font_tablet=”” header_2_font_phone=”” header_2_font_last_edited=”on|tablet” header_2_font_size_tablet=”” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|desktop” locked=”off”] create epic connection [/et_pb_text][et_pb_divider color=”#ffffff” divider_weight=”3px” _builder_version=”3.24″ width=”100px” custom_margin=”||0px”][/et_pb_divider][et_pb_text _builder_version=”4.7.7″ text_font=”Lato||||||||” text_font_size=”18px” text_line_height=”1.8em” header_font=”||||||||” header_2_font=”PT Serif||||||||” header_2_font_size=”42px” header_2_line_height=”1.2em” text_orientation=”justify” background_layout=”dark” width=”100%” max_width=”400px” max_width_tablet=”100%” max_width_phone=”” max_width_last_edited=”on|tablet” custom_margin=”|||” text_font_size_tablet=”” text_font_size_phone=”15px” text_font_size_last_edited=”on|desktop” header_2_font_tablet=”” header_2_font_phone=”” header_2_font_last_edited=”on|tablet” header_2_font_size_tablet=”” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|desktop” text_text_align=”justify” locked=”off”] Lay it all out on the table. Your passion, your reason, the challenges and questions that drive you. Talk about what matters to you. Because it matters to them (your audience). Bare your soul. Base conversations from your why. Then watch what unfolds. [/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Sights” _builder_version=”3.24″ use_background_color_gradient=”on” background_color_gradient_start=”#242e42″ background_color_gradient_end=”rgba(36,46,66,0.8)” background_color_gradient_direction=”90deg” background_color_gradient_end_position=”61%” background_color_gradient_overlays_image=”on” background_image=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/sight-seeing-4-1.jpg” background_position=”bottom_center” custom_padding=”||0px|||”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”3.25″][et_pb_column type=”1_2″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”PT Serif||||||||” text_font_size=”28px” text_line_height=”1.8em” background_layout=”dark” custom_margin=”|||||” custom_margin_phone=”|||0vw” custom_margin_last_edited=”off|desktop” custom_padding=”||”]SERVICES[/et_pb_text][et_pb_divider show_divider=”off” _builder_version=”4.7.7″ min_height=”550px” min_height_tablet=”100px” min_height_phone=”” min_height_last_edited=”on|desktop” border_width_all=”40px” border_color_all=”#1fd7e0″ border_width_all_tablet=”” border_width_all_phone=”3px” border_width_all_last_edited=”on|desktop” box_shadow_style=”preset1″ box_shadow_blur=”33px” box_shadow_spread=”22px” box_shadow_color=”#242e42″][/et_pb_divider][/et_pb_column][et_pb_column type=”1_2″ _builder_version=”3.25″ custom_padding=”160px|||” custom_padding_tablet=”0px||” custom_padding_phone=”” custom_padding_last_edited=”on|desktop” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ header_font=”||||||||” header_2_font=”PT Serif|700|||||||” header_2_font_size=”120px” background_layout=”dark” custom_margin=”|||-156px” custom_margin_tablet=”-130px|||0px” custom_margin_phone=”-50px||” custom_margin_last_edited=”on|tablet” header_2_font_size_tablet=”80px” header_2_font_size_phone=”40px” header_2_font_size_last_edited=”on|phone” header_2_text_shadow_style=”preset1″ header_2_text_shadow_color=”rgba(36,46,66,0.39)”] resonate [/et_pb_text][et_pb_blurb title=”marketing strategy” url=”#” use_icon=”on” font_icon=”%%202%%” icon_color=”#93adcf” icon_placement=”left” use_icon_font_size=”on” icon_font_size=”26px” _builder_version=”4.7.7″ header_font=”Lato|900|||||||” header_font_size=”18px” header_line_height=”1.4em” transform_scale_last_edited=”off|desktop” transform_translate_last_edited=”off|desktop” transform_translate_linked__hover=”off” transform_rotate_last_edited=”off|desktop” transform_skew_last_edited=”off|desktop” transform_origin_last_edited=”off|desktop” transform_styles_last_edited=”off|desktop” background_layout=”dark” custom_margin=”||8px” animation=”off” transform_styles__hover_enabled=”on” transform_scale__hover_enabled=”on” transform_translate__hover=”10px|0px” transform_translate__hover_enabled=”on” transform_rotate__hover_enabled=”on” transform_skew__hover_enabled=”on” transform_origin__hover_enabled=”on”][/et_pb_blurb][et_pb_blurb title=”sales funnel storytelling” url=”#” use_icon=”on” font_icon=”%%202%%” icon_color=”#93adcf” icon_placement=”left” use_icon_font_size=”on” icon_font_size=”26px” _builder_version=”4.7.7″ header_font=”Lato|900|||||||” header_font_size=”18px” header_line_height=”1.4em” transform_scale_last_edited=”off|desktop” transform_translate_last_edited=”off|desktop” transform_translate_linked__hover=”off” transform_rotate_last_edited=”off|desktop” transform_skew_last_edited=”off|desktop” transform_origin_last_edited=”off|desktop” transform_styles_last_edited=”off|desktop” background_layout=”dark” custom_margin=”||8px” animation=”off” transform_styles__hover_enabled=”on” transform_scale__hover_enabled=”on” transform_translate__hover=”10px|0px” transform_translate__hover_enabled=”on” transform_rotate__hover_enabled=”on” transform_skew__hover_enabled=”on” transform_origin__hover_enabled=”on”][/et_pb_blurb][et_pb_blurb title=”copywriting” url=”#” use_icon=”on” font_icon=”%%202%%” icon_color=”#93adcf” icon_placement=”left” use_icon_font_size=”on” icon_font_size=”26px” _builder_version=”4.7.7″ header_font=”Lato|900|||||||” header_font_size=”18px” header_line_height=”1.4em” transform_scale_last_edited=”off|desktop” transform_translate_last_edited=”off|desktop” transform_translate_linked__hover=”off” transform_rotate_last_edited=”off|desktop” transform_skew_last_edited=”off|desktop” transform_origin_last_edited=”off|desktop” transform_styles_last_edited=”off|desktop” background_layout=”dark” custom_margin=”||8px” animation=”off” transform_styles__hover_enabled=”on” transform_scale__hover_enabled=”on” transform_translate__hover=”10px|0px” transform_translate__hover_enabled=”on” transform_rotate__hover_enabled=”on” transform_skew__hover_enabled=”on” transform_origin__hover_enabled=”on”][/et_pb_blurb][et_pb_blurb title=”content writing” url=”#” use_icon=”on” font_icon=”%%202%%” icon_color=”#93adcf” icon_placement=”left” use_icon_font_size=”on” icon_font_size=”26px” _builder_version=”4.7.7″ header_font=”Lato|900|||||||” header_font_size=”18px” header_line_height=”1.4em” transform_scale_last_edited=”off|desktop” transform_translate_last_edited=”off|desktop” transform_translate_linked__hover=”off” transform_rotate_last_edited=”off|desktop” transform_skew_last_edited=”off|desktop” transform_origin_last_edited=”off|desktop” transform_styles_last_edited=”off|desktop” background_layout=”dark” custom_margin=”||8px” animation=”off” transform_styles__hover_enabled=”on” transform_scale__hover_enabled=”on” transform_translate__hover=”10px|0px” transform_translate__hover_enabled=”on” transform_rotate__hover_enabled=”on” transform_skew__hover_enabled=”on” transform_origin__hover_enabled=”on”][/et_pb_blurb][et_pb_blurb title=”editing” url=”#” use_icon=”on” font_icon=”%%202%%” icon_color=”#93adcf” icon_placement=”left” use_icon_font_size=”on” icon_font_size=”26px” _builder_version=”4.7.7″ header_font=”Lato|900|||||||” header_font_size=”18px” header_line_height=”1.4em” transform_scale_last_edited=”off|desktop” transform_translate_last_edited=”off|desktop” transform_translate_linked__hover=”off” transform_rotate_last_edited=”off|desktop” transform_skew_last_edited=”off|desktop” transform_origin_last_edited=”off|desktop” transform_styles_last_edited=”off|desktop” background_layout=”dark” custom_margin=”||8px” animation=”off” transform_styles__hover_enabled=”on” transform_scale__hover_enabled=”on” transform_translate__hover=”10px|0px” transform_translate__hover_enabled=”on” transform_rotate__hover_enabled=”on” transform_skew__hover_enabled=”on” transform_origin__hover_enabled=”on”][/et_pb_blurb][et_pb_blurb title=”RFP support” url=”#” use_icon=”on” font_icon=”%%202%%” icon_color=”#93adcf” icon_placement=”left” use_icon_font_size=”on” icon_font_size=”26px” _builder_version=”4.7.7″ header_font=”Lato|900|||||||” header_font_size=”18px” header_line_height=”1.4em” transform_scale_last_edited=”off|desktop” transform_translate_last_edited=”off|desktop” transform_translate_linked__hover=”off” transform_rotate_last_edited=”off|desktop” transform_skew_last_edited=”off|desktop” transform_origin_last_edited=”off|desktop” transform_styles_last_edited=”off|desktop” background_layout=”dark” custom_margin=”||8px” animation=”off” transform_styles__hover_enabled=”on” transform_scale__hover_enabled=”on” transform_translate__hover=”10px|0px” transform_translate__hover_enabled=”on” transform_rotate__hover_enabled=”on” transform_skew__hover_enabled=”on” transform_origin__hover_enabled=”on”][/et_pb_blurb][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.25″ width=”100%” max_width=”none” custom_padding=”0px||1px|||”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/sight-seeing-46-1.png” force_fullwidth=”on” _builder_version=”3.24″ custom_margin=”-13vw||||false|” custom_margin_tablet=”0vw|||” custom_margin_phone=”” custom_margin_last_edited=”on|desktop”][/et_pb_image][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Tours” _builder_version=”3.24″][et_pb_row column_structure=”2_5,3_5″ _builder_version=”3.25″][et_pb_column type=”2_5″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”||||||||” header_font=”||||||||” header_2_font=”PT Serif|700|||||||” header_2_font_size=”60px” header_2_line_height=”1.2em” max_width=”600px” custom_margin=”||15px” header_2_font_size_tablet=”42px” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|phone”] Passion+ Purpose= connection [/et_pb_text][et_pb_divider color=”#000000″ divider_weight=”5px” _builder_version=”3.23.3″ width=”150px”][/et_pb_divider][et_pb_text _builder_version=”4.7.7″ text_font=”Lato||||||||” text_font_size=”18px” text_line_height=”1.8em” text_font_size_tablet=”” text_font_size_phone=”15px” text_font_size_last_edited=”on|desktop”] There’s just something about story. The reach it has. The potentiality. It crosses and exists in all aspects of our lives. And when done right, can even change them. [/et_pb_text][/et_pb_column][et_pb_column type=”3_5″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/sight-seeing-26.jpg” _builder_version=”3.24″ transform_translate=”10vw|0px” transform_translate_linked=”off” custom_margin=”-115px|||||” custom_margin_tablet=”20px||” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” border_width_all=”30px” border_color_all=”#ffffff” box_shadow_style=”preset3″ box_shadow_horizontal=”5px” box_shadow_vertical=”25px” box_shadow_blur=”105px” box_shadow_spread=”-30px” box_shadow_color=”rgba(0,0,0,0.25)”][/et_pb_image][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/sight-seeing-57.jpg” _builder_version=”3.24″ max_width=”400px” custom_margin=”-375px||160px|||” custom_padding=”|||||” border_width_all=”7px” border_color_all=”#ffffff” box_shadow_style=”preset3″ box_shadow_vertical=”56px” box_shadow_blur=”65px” box_shadow_spread=”-15px” box_shadow_color=”rgba(0,0,0,0.4)”][/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.7.7″][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2021/01/writer-illustration_09.png” title_text=”writer-illustration_09″ _builder_version=”4.7.7″][/et_pb_image][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_blurb title=”MARKETING STRATEGY” _builder_version=”4.7.7″ header_font=”Lato|700|||||||” header_font_size=”24px” header_line_height=”1.4em” body_font=”Lato||||||||” body_font_size=”16px” body_line_height=”1.6em” custom_margin=”|||-20px” custom_margin_tablet=”|||0px” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” custom_padding=”1px|||||”]The difference maker. A well-designed plan changes everything. With a clear approach, that considers how your brand story aligns with your audience, you can use all your resources to the best of their advantage.[/et_pb_blurb][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2021/01/writer-illustration_07-1.png” title_text=”writer-illustration_07-1″ _builder_version=”4.7.7″ locked=”off”][/et_pb_image][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_blurb title=”SALES FUNNEL STORYTELLING” _builder_version=”4.7.7″ header_font=”Lato|700|||||||” header_font_size=”24px” header_line_height=”1.4em” body_font=”Lato||||||||” body_font_size=”16px” body_line_height=”1.6em” custom_margin=”|||-20px” custom_margin_tablet=”|||0px” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” locked=”off”]Fiction’s equivalent of a character arch. When you meet users with the right content, at the right time, it progresses them forward naturally. A seamless experience only bolstering brand reputation. [/et_pb_blurb][/et_pb_column][/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”3.25″][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2021/01/writer-illustration_05.png” title_text=”writer-illustration_05″ _builder_version=”4.7.7″][/et_pb_image][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_blurb title=”COPYWRITING” _builder_version=”4.7.7″ header_font=”Lato|700|||||||” header_font_size=”24px” header_line_height=”1.4em” body_font=”Lato||||||||” body_font_size=”16px” body_line_height=”1.6em” custom_margin=”|||-20px” custom_margin_tablet=”|||0px” custom_margin_phone=”” custom_margin_last_edited=”on|desktop”]The poetry of the business class. Essentially, it boils down to this: Say things better. Hold attention.[/et_pb_blurb][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2021/01/writer-illustration_01-1.png” title_text=”writer-illustration_01-1″ _builder_version=”4.7.7″ locked=”off”][/et_pb_image][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_blurb title=”CONTENT WRITING” _builder_version=”4.7.7″ header_font=”Lato|700|||||||” header_font_size=”24px” header_line_height=”1.4em” body_font=”Lato||||||||” body_font_size=”16px” body_line_height=”1.6em” custom_margin=”|||-20px” custom_margin_tablet=”|||0px” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” locked=”off”].The come-staywhile conversation. The best longform storytelling makes you want to pull up a chair. Ask a few questions. Maybe have some lemonade.[/et_pb_blurb][/et_pb_column][/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”3.25″][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2021/01/writer-illustration_08.png” title_text=”writer-illustration_08″ _builder_version=”4.7.7″][/et_pb_image][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_blurb title=”EDITING” _builder_version=”4.7.7″ header_font=”Lato|700|||||||” header_font_size=”24px” header_line_height=”1.4em” body_font=”Lato||||||||” body_font_size=”16px” body_line_height=”1.6em” custom_margin=”|||-20px” custom_margin_tablet=”|||0px” custom_margin_phone=”” custom_margin_last_edited=”on|desktop”]The quality assurance check. Standards show in the details. Keep your expectations high.[/et_pb_blurb][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2021/01/writer-illustration_02-1.png” title_text=”writer-illustration_02-1″ _builder_version=”4.7.7″ locked=”off”][/et_pb_image][/et_pb_column][et_pb_column type=”1_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_blurb title=”Grant & RFP SUPPORT” _builder_version=”4.7.7″ header_font=”Lato|700|||||||” header_font_size=”24px” header_line_height=”1.4em” body_font=”Lato||||||||” body_font_size=”16px” body_line_height=”1.6em” custom_margin=”|||-20px” custom_margin_tablet=”|||0px” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” locked=”off”]The official stories. Hoping to alter the course of a company with one document? Better make it count.[/et_pb_blurb][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Testimonials” _builder_version=”3.24″ use_background_color_gradient=”on” background_color_gradient_start=”rgba(36,46,66,0.44)” background_color_gradient_end=”rgba(36,46,66,0.95)” background_color_gradient_type=”radial” background_color_gradient_direction_radial=”left” background_color_gradient_end_position=”50%” background_color_gradient_overlays_image=”on” background_image=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/sight-seeing-2.jpg”][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”3.25″][et_pb_column type=”1_3″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”||||||||” header_font=”||||||||” header_2_font=”PT Serif|700|||||||” header_2_font_size=”60px” header_2_line_height=”1.2em” background_layout=”dark” custom_margin=”||15px” header_2_font_size_tablet=”42px” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|tablet” locked=”off”] take their word [/et_pb_text][/et_pb_column][et_pb_column type=”1_3″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.7.7″ _module_preset=”default”][/et_pb_column][/et_pb_row][et_pb_row column_structure=”1_6,1_6,1_6,1_6,1_6,1_6″ _builder_version=”3.25″ width_tablet=”” width_phone=”90%” width_last_edited=”on|desktop” custom_padding=”|360px||||”][et_pb_column type=”1_6″ _builder_version=”4.7.7″ _module_preset=”default”][/et_pb_column][et_pb_column type=”1_6″ _builder_version=”4.7.7″ _module_preset=”default”][/et_pb_column][et_pb_column type=”1_6″ _builder_version=”4.7.7″ _module_preset=”default”][/et_pb_column][et_pb_column type=”1_6″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][/et_pb_column][et_pb_column type=”1_6″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_slider show_arrows=”off” _builder_version=”4.7.7″ header_font=”Merriweather||||||||” header_font_size=”120px” body_font=”PT Serif||||||||” body_font_size=”22px” body_line_height=”1.6em” background_color=”rgba(0,0,0,0)” text_orientation=”left” custom_margin=”-5vw|-656px|0px|-244px||” custom_padding=”0px||0px||true|” auto=”on” header_font_size_tablet=”” header_font_size_phone=”90px” header_font_size_last_edited=”on|desktop” body_font_size_tablet=”” body_font_size_phone=”16px” body_font_size_last_edited=”on|desktop”][et_pb_slide heading=”%22″ admin_title=”rod quote” _builder_version=”4.7.7″ sticky_transition=”on”]I have had the professional pleasure of collaborating with Jaylyn on a number of projects over the past two years. What I value above all else is Jaylyn’s willingness to go down the proverbial rabbit hole required for transformational messaging, and her innate ability to expose opportunity for brands through listening that only occurs at a frequency not often recognized by most. Jaylyn, in my estimation, is a jazz musician who understands the rhythm and pace of the clients she works with and converts her understanding into powerful and thoughtful pieces of content and brand messages that have a beating heart, all the while providing an enjoyable client-provider experience. I highly recommend Jaylyn for projects and companies that want to breathe meaning into their overall market strategy. Dr. Rod Berger Contributor to Forbes, Newsweek, Parents, and Entrepreneur magazines [/et_pb_slide][et_pb_slide heading=”%22″ admin_title=”Bill quote” _builder_version=”4.7.7″ sticky_transition=”on”] Jaylyn is an awesome writer/editor. She works tirelessly to get the job completed. She is very goal-oriented and ensures that the product that is delivered is in its highest quality. Bill DeSteph Senator, Virginia [/et_pb_slide][et_pb_slide heading=”%22″ admin_title=”David Dietz quote” _builder_version=”4.7.7″ sticky_transition=”on”] Jaylyn’s work copyediting educational content written by multiple authors for a major college textbook publisher was top-notch. She conscientiously sought feedback and hit her deadlines. We will hire her again. David Dietz Project Manager, O’Donnell Learn (Macmillan Publishing project) [/et_pb_slide][et_pb_slide heading=”%22″ admin_title=”tony quote” _builder_version=”4.7.7″ sticky_transition=”on”] Jaylyn is a tremendous asset to our team–super flexible, can quickly get up to speed on a new project, incredible work ethic, never misses deadlines, and an amazing work product! Tony Vespa CEO, The Vespa Group [/et_pb_slide][/et_pb_slider][/et_pb_column][et_pb_column type=”1_6″ _builder_version=”4.7.7″ _module_preset=”default”][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Services” _builder_version=”3.24″ background_size=”initial” background_position=”bottom_right” overflow-x=”hidden” overflow-y=”hidden”][et_pb_row column_structure=”2_5,3_5″ _builder_version=”3.25″ locked=”off”][et_pb_column type=”2_5″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ header_font=”||||||||” header_2_font=”PT Serif|700|||||||” header_2_font_size=”60px” header_2_line_height=”1.2em” custom_margin=”|-99px|15px|||” custom_padding=”|15px||||” header_2_font_size_tablet=”42px” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|tablet” locked=”off”] extend your reach [/et_pb_text][et_pb_divider color=”#000000″ divider_weight=”5px” _builder_version=”3.23.3″ width=”80px” locked=”off”][/et_pb_divider][et_pb_text _builder_version=”4.7.7″ text_font=”Lato||||||||” text_font_size=”18px” text_line_height=”1.8em” text_font_size_tablet=”” text_font_size_phone=”15px” text_font_size_last_edited=”on|desktop”] More interested in something specific? Here are a few ways I can help. [/et_pb_text][et_pb_text _builder_version=”3.27.4″ text_font=”||||||||” text_line_height=”1.9em” header_3_font=”Lato|700|||||||” header_3_font_size=”18px” header_3_line_height=”1.4em” custom_margin=”||60px” custom_margin_tablet=”||30px” custom_margin_phone=”” custom_margin_last_edited=”on|desktop”] strategy Business plans Brand development Content audits Buyer personas Sales funnels Voice creation Marketing plans Full brand storytelling planning Full marketing campaign development Full content campaign development PR kits Press releases Social listening And more… [/et_pb_text][et_pb_text _builder_version=”3.27.4″ text_font=”||||||||” text_line_height=”1.9em” header_3_font=”Lato|700|||||||” header_3_font_size=”18px” header_3_line_height=”1.4em” custom_margin=”||60px” custom_margin_tablet=”||30px” custom_margin_phone=”” custom_margin_last_edited=”on|desktop”] creation SEO-focused content All-customer facing collateral Internal comms Brand voice guidelines [/et_pb_text][et_pb_text _builder_version=”3.27.4″ text_font=”||||||||” text_line_height=”1.9em” header_3_font=”Lato|700|||||||” header_3_font_size=”18px” header_3_line_height=”1.4em” custom_margin=”||60px” custom_margin_tablet=”||30px” custom_margin_phone=”” custom_margin_last_edited=”on|desktop”] review Proofreading Editing (proficiency in Chicago, MLA, and AP) Content anlytics [/et_pb_text][/et_pb_column][et_pb_column type=”3_5″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/sight-seeing-47.png” show_bottom_space=”off” _builder_version=”3.24″ background_image=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/sight-seeing-64.jpg” parallax=”on” custom_margin=”|-30vw||” custom_margin_tablet=”|0vw||” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” box_shadow_style=”preset4″ box_shadow_horizontal=”1000px” box_shadow_vertical=”0px” box_shadow_color=”#ffffff”][/et_pb_image][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|desktop” admin_label=”Promo” _builder_version=”3.24″ use_background_color_gradient=”on” background_color_gradient_start=”#242e42″ background_color_gradient_end=”rgba(255,255,255,0)” background_color_gradient_start_position=”29%” background_color_gradient_overlays_image=”on” background_image=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/sight-seeing-50.jpg” background_position=”bottom_center” custom_padding=”100px|||||” custom_padding_tablet=”” custom_padding_phone=”40px||”][et_pb_row _builder_version=”3.25″ locked=”off”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”Lato||||||||” text_font_size=”22px” text_line_height=”1.8em” header_font=”||||||||” header_2_font=”PT Serif|700|||||||” header_2_font_size=”64px” header_2_line_height=”1.2em” text_orientation=”center” background_layout=”dark” width=”700px” width_tablet=”600px” width_phone=”400px” width_last_edited=”on|phone” module_alignment=”center” custom_margin=”||15px” text_font_size_tablet=”” text_font_size_phone=”15px” text_font_size_last_edited=”on|desktop” header_2_font_size_tablet=”44px” header_2_font_size_phone=”28px” header_2_font_size_last_edited=”on|phone” locked=”off”] what sets me apart? Over a decade of experience as a marketing and PR director, editor, journalist, copywriter, content writer, and nonfiction writer with a penchant for psychology. Combining such unique perspectives allows me to consider a project from multiple angles, requirements, and objectives. Thus, ultimately producing polished work with greater efficacy. And style. [/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.25″ width=”100%” max_width=”none” locked=”off”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/sight-seeing-49.png” show_bottom_space=”off” force_fullwidth=”on” _builder_version=”3.24″ custom_margin=”||”][/et_pb_image][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Blog” _builder_version=”3.24″][et_pb_row _builder_version=”3.25″ locked=”off”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text _builder_version=”3.27.4″ text_font=”||||||||” header_font=”||||||||” header_2_font=”PT Serif|700|||||||” header_2_font_size=”60px” header_2_line_height=”1.2em” text_orientation=”center” max_width=”600px” module_alignment=”center” custom_margin=”||15px” header_2_font_size_tablet=”42px” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|tablet” locked=”off”] Our Blog [/et_pb_text][et_pb_divider color=”#000000″ divider_weight=”5px” _builder_version=”3.23.3″ width=”150px” module_alignment=”center” locked=”off”][/et_pb_divider][et_pb_blog fullwidth=”off” posts_number=”3″ include_categories=”75,71″ show_author=”off” show_date=”off” show_pagination=”off” _builder_version=”3.24″ header_font=”Lato|700|||||||” header_font_size=”16px” header_line_height=”1.6em” meta_font=”Lato|700||on|||||” meta_text_color=”rgba(145,145,145,0.55)” meta_font_size=”12px” meta_letter_spacing=”1px” meta_line_height=”1.8em” background_color=”#ffffff” border_width_all=”0px” box_shadow_style=”preset3″ box_shadow_vertical=”25px” box_shadow_blur=”85px” box_shadow_spread=”-30px”][/et_pb_blog][et_pb_button button_text=”View More” button_alignment=”center” _builder_version=”3.24″ custom_button=”on” button_text_size=”14px” button_text_color=”#000000″ button_bg_color=”#ffc600″ button_border_color=”rgba(0,0,0,0)” button_border_radius=”0px” button_letter_spacing=”4px” button_font=”Lato|700||on|||||” button_icon=”%%3%%” custom_padding=”15px|40px|15px|40px|true|true” box_shadow_style=”preset3″ box_shadow_color=”rgba(0,0,0,0.12)” locked=”off”][/et_pb_button][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Footer” _builder_version=”3.24″ use_background_color_gradient=”on” background_color_gradient_start=”#ffffff” background_color_gradient_end=”rgba(36,46,66,0)” background_color_gradient_end_position=”75%” background_color_gradient_overlays_image=”on” background_image=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/sight-seeing-51.jpg” custom_padding=”||20vw” locked=”off”][et_pb_row _builder_version=”3.25″ locked=”off”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.25″ width=”100%” max_width=”none” locked=”off”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_image src=”https://jaylyncarlyle.com/wp-content/uploads/2023/04/sight-seeing-49.png” show_bottom_space=”off” force_fullwidth=”on” _builder_version=”3.24″ custom_margin=”||”][/et_pb_image][/et_pb_column][/et_pb_row][/et_pb_section]